About Swoop Baby
Swoop Baby is your trusted partner for all things baby sleep. Founded by Sarah Clifton, a certified infant and toddler sleep specialist and mother of two, we help families establish healthy sleep habits from newborn through toddlerhood.
“We believe sleep should be a positive experience for both baby and parent. It’s not just about better sleep; it’s about reducing stress and helping parents enjoy the journey.”
– Sarah Clifton, Founder & Sleep Specialist
At Swoop Baby, we offer personalised, science-backed sleep solutions, guiding families through everything from the fourth trimester to sleep regressions and age-appropriate routines. Our holistic approach addresses sleep environments, feeding and nutrition, sleep associations, independent sleep, soothing techniques, and a variety of settling methods to create tailored sleep plans that meet each family’s unique needs.
We provide both in-home and remote support, including our ‘Newborn Nights’ service, which offers overnight care from a trained newborn care specialist, giving parents much-needed respite. Our ‘Fourth Trimester Program’ ensures a smooth and positive transition to parenthood.
Our mission is simple: to bring confidence, support, and consistency to families when it’s needed most—at sleep time. Whether you’re establishing your baby’s first routine or tackling toddler sleep challenges, we’re here to help your family thrive, night after night.
Areas of expertise
- Certified Baby and Toddler Sleep Specialist
- Sleep Conditioning 0-5 years
- Night Nannies
- Baby Education
- Postpartum Care
Company values
Accessibility
Diversity & Inclusion
Sustainability
Women Owned
NAO Exclusive Offer
$50 off any remote sleep conditioning course
or $100 off any in-home sleep conditioning course.
Mention Not Another Onesie to receive your discount .
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Mums Matter is dedicated to providing accessible and affordable perinatal psychology services for all women who are feeling emotionally or mentally challenged by the transition to parenthood.
Frances Bilbao (Clinical Psychologist and Director) created Mums Matter Psychology in 2015 with the aim of helping all women experience meaning and fulfillment in motherhood, as well as a positive relationship with their child.
We aim to make services ACCESSIBLE and AFFORDABLE to everyone.
To do this we partner with local council Maternal & Child Health centres and Maternity Hospitals to offer services from family friendly rooms close to your home and offer TELEHEALTH so you can access services from anywhere.
And, we offer bulk billing under Medicare (no out of pocket expense) so you can afford to seek help.
We provide individual and group therapy through a team of specially trained perinatal mental health clinicians who hear stories of motherhood each and everyday and an empathsise and understand. They have special training in working with you on common emotional and mental health issues experienced in pregnancy and early parenthood.
Blossom Doula Care
Hi my name is Janine. I’ve been so lucky to work with many mums, dads, babies and their families over the past 30 years as a registered nurse specialising in obstetrics and as a trained mentor, birth and postpartum doula, educator and mum of 3. I’m truly passionate about supporting families as they grow and transition into their wonderful fourth trimester and settle into life as parents and as a new family. It’s a joy to see parents grow in confidence and enjoy this precious time surrounded by love, nourishment, nurturing care, practical help, and a kind guiding hand to support them. Caring for the new and healing mum is so important as she is able to rest and get to know her little one.
It’s a privilege to be part of this wonderful journey with them all.
Learn about the support you didn't know you needed.
We have cherry picked the most useful resources for your fourth trimester so that you don't have to waste precious hours searching.
Article - Julia Jones (Newborn Mothers)
What is a Doula?
Today, a doula is typically someone who acts as a hub of support, referrals and resources for a person during a major life transition, usually related to birth. Doulas have a holistic approach that considers both mental and physical well-being. Services vary significantly but can include emotional reassurance, information based on scientific evidence, and comfort techniques like massage and nourishing food. The role is not medical, and doulas cannot treat, diagnose or cure any disease.
Article - Claire Dicarlo (From Rad Parents)
Every New Parent Should Have The Gift of A Birth Debrief
A birth debriefing allows you to reflect on and honor your birth experience, whether it was joyful or challenging. This supportive process provides a safe space to process emotions, gain clarity, and find closure as you step into parenthood with confidence. Your birth story deserves to be heard. This post shows how a compassionate birth debriefing session can help you process your experience, find closure, and step into parenthood with clarity and support.
Watch - Elisha Wildblood and Louise Barton (Not Another Onesie)
In Conversation With Frances Bilbao from Mums Matter Psychology
The 'perfect mother' myth: What is it and why does it exist?
Article - Elise Clement (Elise Clement Psychotherapy & Coaching)
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