About Swoop Baby
Swoop Baby is your trusted partner for all things baby sleep. Founded by Sarah Clifton, a certified infant and toddler sleep specialist and mother of two, we help families establish healthy sleep habits from newborn through toddlerhood.
“We believe sleep should be a positive experience for both baby and parent. It’s not just about better sleep; it’s about reducing stress and helping parents enjoy the journey.”
– Sarah Clifton, Founder & Sleep Specialist
At Swoop Baby, we offer personalised, science-backed sleep solutions, guiding families through everything from the fourth trimester to sleep regressions and age-appropriate routines. Our holistic approach addresses sleep environments, feeding and nutrition, sleep associations, independent sleep, soothing techniques, and a variety of settling methods to create tailored sleep plans that meet each family’s unique needs.
We provide both in-home and remote support, including our ‘Newborn Nights’ service, which offers overnight care from a trained newborn care specialist, giving parents much-needed respite. Our ‘Fourth Trimester Program’ ensures a smooth and positive transition to parenthood.
Our mission is simple: to bring confidence, support, and consistency to families when it’s needed most—at sleep time. Whether you’re establishing your baby’s first routine or tackling toddler sleep challenges, we’re here to help your family thrive, night after night.
Areas of expertise
- Certified Baby and Toddler Sleep Specialist
- Sleep Conditioning 0-5 years
- Night Nannies
- Baby Education
- Postpartum Care
Company values
Accessibility
Diversity & Inclusion
Sustainability
Women Owned
NAO Exclusive Offer
$50 off any remote sleep conditioning course
or $100 off any in-home sleep conditioning course.
Mention Not Another Onesie to receive your discount .
Find out more hereGet in touch
Need assistance gathering your village?
Book a ConsultYou may also be interested in...
Learn about the support you didn't know you needed.
We have cherry picked the most useful resources for your fourth trimester so that you don't have to waste precious hours searching.

Article - Melissa Miceli (Motherscape)
Occupational Therapy for Mothers: Support for Postpartum Recovery and Matrescence
During the postpartum period, many women experience challenges in daily routines, self-care, and identity. Occupational Therapy (OT) for mothers offers practical and emotional support to help women navigate these changes, rebuild confidence, and find balance in everyday life.


Article - Dr Angela Marshall (Womb to World)
Rebuilding Hormonal Balance in the Fourth Trimester | Postpartum Recovery & TCM Support
The fourth trimester is a critical window for postpartum recovery and hormonal balance. After birth, rapid postpartum hormone changes affect mood, energy, sleep, and emotional wellbeing. Understanding how to support your body during this time can make a profound difference in how you heal, rebuild, and feel in early motherhood.


Watch - Louise Barton + Elisha Wildblood (Not Another Onesie)
Why Becoming Parents Changes Even the Strongest Relationships (And What Actually Helps)
Becoming Parents Together: The Conversations, Confidence and Connection Every Couple Needs brings together three organisations dedicated to supporting fathers, relationships and families through the transition into parenthood. Whether you're expecting your first baby, navigating the newborn months or supporting someone you love, this webinar offers practical insights, reassurance and real conversations that every parent deserves to hear.








